Briefcase Studio retainers typically run $3,000 to $6,000 per month. The price depends on how many channels we cover and how much we ship. Most real estate and proptech clients start with a newsletter plus data or video content, then expand once results are clear.
We price by scope, not by hours. You get a fixed monthly retainer, a clear list of deliverables, and a shipping schedule. If priorities change, we swap deliverables of similar effort rather than sending surprise invoices.
These are typical shapes, not fixed packages. Every scope is written for your goals.
Strategy work, such as positioning, marketing audits, or a go-to-market plan, is scoped as a fixed-fee project. Many clients start there and roll into a retainer.
Real estate marketing agency pricing varies widely, from a few hundred dollars a month for template email services to five figures a month for large full-service agencies. We sit in between: senior, specialized, and focused on owned media. You work directly with Brad Cartier, a former marketing lead at Stessa, Hostfully, and FundMore.
Ad spend, software subscriptions, and on-location film shoots are billed separately or paid directly by you. Sponsorship in Square Footage, our weekday newsletter with 35,000+ readers, is a separate, clearly labeled product and never part of editorial coverage.
Is there a minimum term? We usually ask for a three-month start, since content needs time to compound.
Can we start smaller? Fixed-fee projects are a good way to test the fit.
How do we get a quote? Tell us your goals at briefcase.email/studio and we will propose a scope.
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Briefcase Studio builds newsletters, animated data visuals, short-form video, and launch campaigns for proptech and real estate brands. Retainers typically run $3,000 to $6,000 per month. Start at briefcase.email/studio, or read Square Footage free at briefcase.email.
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