
💼 Trends
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Trend #1: Rental Crisis - 40% YoY Growth

The "rental crisis" refers to a severe shortage of affordable rental housing, leading to increased searches as individuals and families seek information on housing challenges, market trends, and potential solutions. As seen in the “People Also Search” section of Glimpse results, top long-tail searches largely refer to the situation in Sydney, Australia, where the city continues its longest stretch of rent rises.
Trend #2: Tax Lien Investing - 98% YoY Growth

"Tax lien investing" involves purchasing properties with delinquent taxes. Increasing searches indicate a rising interest in this alternative investment strategy as investors navigate saturated markets. Tax lien investing offers potential benefits such as acquiring real estate at discounted rates and the possibility of earning high returns through interest and penalties. However, risks include the uncertainty of property redemption, potential legal complexities, and the necessity for thorough research to navigate the intricacies of tax lien auctions and local regulations.
Trend #3: Seller Financing - 32% YoY Growth

“Seller financing" is a real estate arrangement where the seller acts as the lender, offering a loan to the buyer for purchasing the property. Increasing searches suggest a growing interest in alternative financing. Benefits include flexibility and broader access to homeownership, but risks encompass potential default and legal intricacies, requiring careful negotiation and documentation.